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E-commerce | AMZ FBA

ProElement Co |  Sept 2020 - Jan 2023

Successfully sold a product through Amazon FBA, implementing multi-platform advertising strategies and building a strong brand identity. Proficient in e-commerce, digital marketing, and logistics.

Used Software Including: Photoshop, Amz AdsFacebook Ads, Bing Ads, Excel

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View Product Video: 

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  • Trademarked the branded product under an Ontario registered business license and acquired daily sales from Amazon.com

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  • Designed a large collection of image and video creatives that were integrated into advertising campaigns.

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  • Managed and created various advertising campaigns using multiple targeting methods. These include Demographic, Interest-Based, Time-Based, Retargeting, and use of Look Alike Audiences based on previous sales.

     - Use of FB + Instagram Ads, Bing, Amazon PPC

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  • Organized product Inventory and shipments from an overseas supplier. Managed Inventory across several warehouses throughout the USA.

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  • Managed sales, traffic, brand health, shipments, and inventory reports to make calculated decisions in advertising campaigns as well as product pricing and promotions.

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  • Hired a professional Photographer / Videographer to assist in high-quality brand media.

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